SUNDAY NEWSPAPER
Ponderosa Ranch Estates
"How quaint," thinks the younger generation: “Advertising back from the day when they still had newspapers!” Laugh while you can, kiddos. Time has a way of turning everything on its head. (“Mommy, what was Twitter?”)
When this ad appeared, Ponderosa Ranch Estates was a development way out in the Dallas boonies. This campaign turned that isolation into an advantage, playing on the urbanite dream of a bucolic life style.
